Meadows, TX (January 10^th, 2013)- Fresh and Fluffy™, the original natural dry pet shampoo, has chosen RedShift Writers as the steward of its brand and the leader of its marketing efforts.

“RedShift Writers has charted a clear direction for our product as well as an easy plan of attack for our markets,” said Fresh and Fluffy Co-Founder Pete Pitre. “We are confident that in the near future, pet owners will understand and use natural dry pet shampoo all over the world and make their pets fresher and fluffier than ever!”

RedShift’s responsibilities are to serve as Fresh and Fluffy’s lead marketing strategists, handling content writing, brand image, messaging, social media, PR, sales-based SEO and other elements of its marketing efforts. RedShift has already assisted the brand in key elements of Fresh and Fluffy’s image and customer reputation and will continue to guide Fresh and Fluffy as it climbs to the top of the dry pet shampoo market.

“I knew Fresh and Fluffy was a special product as soon as I heard about it,” said RedShift Writers Founder and Lead Writer Daniel J. Cohen. “The usefulness of a dry pet shampoo is clear to any owner who has had a dog that needed bathing during a rainy day or a cat that just needed to add a little freshness. Fresh and Fluffy is not just my client, but also my natural dry pet shampoo supplier.”

About Fresh and Fluffy
Fresh and Fluffy natural dry pet shampoo is a 100% waterless way to wash your pet. Designed by pet owners for pet owners, Fresh and Fluffy natural dry pet shampoo allows pet owners to wash their pet anytime or place— even inside. With just a few shakes of the container and a few brush strokes, Fresh and Fluffy uses all natural ingredients to stretch out the time between baths and leave your pet smelling fresher and fluffier than ever.

Fresh and Fluffy: Shampoo your pet without the wet.

For more information, visit www.freshandfluffy.com.

About RedShift Writers
RedShift Writers is a high-powered, lightning fast content writing company. Based in Houston, Texas, RedShift specializes in writing website content that pulls in customers and powers businesses to the top of search rankings. They offer content writing as related to a broad number of digital services, including websites, blog creation and management, social media, PR, speech writing and personal branding.

For more information:

• Read the RedShift Blog.
• Follow RedShift on Twitter.
• Like RedShift on Facebook.
• Or visit www.redshiftwriters.com

Media Contact
Daniel J. Cohen
832-489-7643
Daniel@RedShiftWriters.com

Houston, TX (December 10^th, 2012)- RedShift Writers, a high-powered, lightning fast content writing company based in Houston, TX, officially opened its doors for business today.  The move comes as a response to requests from the market for faster, more reliable, more efficient copywriting production and quality.

“RedShift Writers enters the market with incredible demand,” said Founder and Lead Creative Daniel J. Cohen. “Brands across all industries have opened the lines of communication with us because they recognize the opportunity to get excellent copywriting. We can’t wait to bring our talents to the open market and engage with our partners by providing content writing that builds high quality brands.”

The company will offer copywriting services, creating website copy, blogs, press releases, advertisements, sales copy, media kits, SEO articles and other key copywriting weapons for the modern business.

The firm already includes a series of successful business partners. Companies ranging from newborn startups to Inc. 500 Winners have agreed to trust RedShift Writers for all of their copywriting needs. RedShift also performs copywriting-focused PR and social media services and works with strong complementary partners to help businesses position their messages in the market.

Cohen, former Head Writer at several of Houston’s most successful small businesses, has built a name around copywriting in the Houston business community. In addition to his full time jobs leading copywriting projects in marketing departments, Cohen has long served as a loyal, high performance copywriter for his own independent clients.

“The copywriting we provide is made for the era of social media and customer engagement,” said Cohen. “You have to know the general rules of web marketing these days if you want to write copy that dominates the search rankings while still compelling your customer.”

“RedShift is prepared to offer copywriting services to customers worldwide. We were made to do this.”

About RedShift Writers
RedShift Writers is a high-powered, lightning fast content writing company. Based in Houston, Texas, RedShift specializes in writing website content that pulls in customers and powers businesses to the top of search rankings. They offer content writing as related to a broad number of digital services, including websites, blog creation and management, social media, PR, speech writing and personal branding. RedShift provides content for a wide variety of industries. Its portfolio includes but is not limited to oil & gas, consumer products, marketing agencies, general B2B services and entrepreneurship. Operating under the philosophy that content writing should be created with the vision of achieving specific business goals, RedShift Writers has gotten impressive results for its clients.

RedShift lives to write and writes to brand.

For more information:

• Read the RedShift Blog.
• Follow RedShift on Twitter.
• Like RedShift on Facebook.
• Or visit www.redshiftwriters.com.

Media Contact
Daniel J. Cohen
832-489-7643
Daniel@RedShiftWriters.com